from www.number1skincare.co.uk
Pond’s, as a testament to its dedication to the Asian market, recently opened the doors to its latest Institute in Shanghai. Securing its place as the leading beauty brand in Asia, the multinational brand has brought its research of Asian skin closer to home. Loaded to the brim with world-class scientists and technicians – all with miraculously clear skin, the Pond’s Institute is well equipped to continue its mission of the innovative and dedicated development of only the best in skin care.
“Pond’s has a rich history as the number one beauty brand,” says David Steele, global vice president of the Face Care Category for Unilever. “We always tried to listen to women and understand their needs and deliver superior products with proven results.” This faithfulness to consumers has led the brand to establish another state-of-the-art Pond’s Institute in the bustling city of Shanghai. “Asia is extremely important to us and that is why we are here,” Steele explains. “We have two roles here at the Pond’s Institute. The first is to understand skin and the biology of skin so deeply that they can create solutions that really work. The second role is to understand our consumers, to understand what their skin problems are and deal with them.”
more at http://www.mb.com.ph/articles/239506/understanding-asian-skin